Case Studies

NHL Winter Classic

Reaching brand targets with immersive video

Dig Down Media's 360 video coverage of the 2018 Bridgestone NHL Winter Classic for NBC Sports reached over 800K viewers and beat nearly every target metric

NHL Winter Classic

Summary

NBC Sports wanted to provide brand partner Dunkin' Donuts with an immersive and engaging second-screen experience during the live broadcast of the 2018 NHL Winter Classic.

To that end, they challenged Dig Down Media to help them produce branded 4K 360 video of the game and publish it during live gameplay without interfering with the broadcast production.

Read More

Check Out Our Work

Here are some of our recent projects

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

NBC Sports & iRacing

Bringing esports to national television

iRacing wanted to take their vision of a centralized racing and competition service and evolve it into a nationally recognised esport. Dig Down Media helped iRacing grow from their very first broadcast into an elite simulation racing content provider.

NBC Sports & iRacing

Summary

iRacing is the premiere PC simulation racing service in the world, with officially licenced content from NASCAR, IndyCar more than 150 other cars and tracks. They needed to build an audience around an already popular racing service -- but were starting from scratch.

As the official broadcast partner of the eNASCAR Peak Antifreeze iRacing Series, Dig Down Media produced over 150 broadcasts to more than 60 countries, including the nationally televised 2019 $100k finale on NBC Sports.

Read More

Get in Touch

Contact Us
Scroll to Top